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International Journal of Innovation
84 Publications


  • As Mídias Sociais na Projeção de Startups Regionais: Observações do Perfil das Empresas nas Redes Sociais

    Desidério, Paulo Henrique Martins; Bittencourt, Ibsen Mateus; Marques, José Carlos; Sobrinho, Carlos Antonio Cardoso; Neder, Renato (2017)
    O modelo de empresas startups possui como característica gerar negócios inovadores e perspectivas de retornos rápidos, o que impõe novas formas de interação com o mercado. Outro recorte está no uso das tecnologias de informação e comunicação como instrumento na estratégia de marketing. Esse comportamento requer a utilização de ferramentas específicas para atrair o público on-line, com uso de uma linguagem que consiga disseminação em um ambiente de ciberatividade. Por esse contexto, esta pesqu...

    Absorptive Capacity and Innovation: An Overview of International Scientific Production of Last Twenty-Five Years

    Rossetto, Dennys Eduardo; Carvalho, Fábio Câmara Araújo de; Bernardes, Roberto Carlos; Borini, Felipe Mendes (2017)
    This work aims to achieve an overview of international scientific production on absorptive and innovation capacities in order to mapping the academic contributions already made between 1990 and 2015 (last 25 years). Bibliometric methods, and social network analysis were used to understand the behavior of 1,693 published articles and analysis of key works cited. Most notably, the growing publication with related topics, in approximate exponential growth, concentration of work into five groups ...

    The Linkage Between Intangible Resources and Export Performance: the Mediating Effect of Innovation

    Rua, Orlando Lima; França, Alexandra (2017)
    This paper develops a framework to test the relationship between intangible resources and export performance, considering the mediating effect of innovation. Based on survey data from Portuguese small and medium-sized enterprises (SMEs) exporting footwear findings suggest that: (1) innovation has a direct and positive influence on export performance; and (2) innovation does have a mediating effect on the relationship between intangible resources and export performance.This study deepens our u...

    Innovation and Networks In Sme’s: A Bibliometric Study

    Toigo, Taisson (2017)
    Innovation in interorganizational networks has achieved the status of a relevant subject matter in managerial studies. Research shows positive effects and major problems in cooperation to achieve innovations among small and medium enterprises (SMEs). There are 130 documents with the topics Innovation, Networks and SME’s since 1991, year of the first one. We aim to use bibliometric approach in order to identify the authors, journals and the state-of-art of the themes as well as to map the main...

    Diffusion and adoption of technology amongst engineering and business management students

    Gabriel, Marcelo Luiz Dias Da Silva; Silva, Dirceu Da (2017)
    This study aimed to identify profiles of technology adoption amongst engineering and business management students based on Rogers' theory of diffusion of innovations and on Hirschman's studies of innovativeness, novelty seeking, creativity behavior and role accumulation. A systematic literature review was performed and an item pool was generated to measure the constructs found on theory. The questionnaire was presented to an experts' panel for content validity and to a sample of subjects in t...
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