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Name
Publikationer från Högskolan i Jönköping
Type
Institutional Repository
Items
7765 Publications
Compatibility
OpenAIRE 2.0+ (DRIVER OA, EC funding)
OAI-PMH
http://hj.diva-portal.org/dice/oai
More information
Detailed data provider information (OpenDOAR)

 

  • Scan to Satisfaction : A qualitative approach: How the self-scanning technology affects the customer participation process and its outcomes.

    Abstract In a constantly changing retail market environment, in which technology is observed as a key to strengthening the competitive advantage of the companies, self-service technology is in the center of the customer participation, and its resulting benefits are the task of this research to identify them. A few researchers have conducted a qualitative approach to understand the relationship between customer participation and its outcomes, customer satisfaction and customer loyalty. The pur...

    Social Media Marketing : Social media impact on brand awareness in the case of Husqvarna Sverige's customers

    The purpose of this thesis is to understand how brand awareness among customers is created and maintained through the use of social media as a marketing tool.The web does not only provide people to socialize and share and receive information among friends and family online, it is also a powerful marketing tool and marketing place where the customer can interact with other customers and firms. Social media has made it possible for customer to choose on their own when and where they want to rec...

    Solving Media Measurement Problems

    Chapter in World Association of Newspapers online site at http://www.wan-press.org/MMITF/

    Kontroll av lyftredskap i betongindustri

    This paper shows how instructions for the inspections of the lifting tools at Abetong were made. The most important is how the company can ensure that every lifting tool is inspected. The work was carried out at three of Abetongs factories. Abetong makes precast concrete elements, which makes them use liftingtools as a part of their daily work; most of the lifting tools are custom made for the concrete industry. A numeric system for the lifting tools was formed and partially implemented. A sm...

    Schack i förskolan : En ingång till matematik via schack

    Studien är en kvalitativ undersökning inspirerad av aktionsforskning. Vi har använt oss av schack som ett verktyg i förskolan som en ingång till undervisning i matematik och för att synliggöra barns matematiserande. Som utgångspunkt för analysen har vi använt oss av begreppet matematisering samt Bishops sex grundläggande matematiska aktiviteter; Design, Lokalisering, Räkning, Mätning, Lek och Förklaring.   Aktiviteten utfördes vid fem olika tillfällen med barn födda 2010. Vid datainsamling an...
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