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Publisher: Національний Авиаційний Університет
Languages: Ukrainian
Types: Article
Subjects: збут; збутова діяльність; маркетинг; організаційна структура управління; сбыт; сбытовая деятельность; маркетинг; организационная структура управления; sale; marketable activity; marketing; оrganizational structure of management
 Розглянуто маркетинговий і логістичний підходи до організування процесу збуту на підприємстві.  Рассмотрено маркетинговый и логистический подходы к организации процесса сбыта на предприятии.  The relation of marketing and logistics to process of organization of selling at the enterprise is considered.
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