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Гаврилко, Т.О.; Гавриленко, А.В. (2012)
Publisher: Національний Авиаційний Університет
Languages: Ukrainian
Types: Article
Subjects:
 Проаналізована сутність і чинники, що впливають на реалізацію сучасних глобальних маркетингових стратегій. Проанализирована сущность и факторы, влияющие на реализацию современных глобальных маркетинговых стратегий. Analysed essence and factors which influence on realization of modern global marketing strategies.
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