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Jindal, Dr. Sunanda; Sharma, Dr. Prabha; Bagade, S D (2013)
Publisher: Journal Of Business Management & Social Sciences Research
Journal: Journal Of Business Management & Social Sciences Research
Languages: English
Types: Article
Subjects: Business Management; Human Resources Management, Culture, Diversity, Globalization, High Performing Organizations, Work Culture, Workforce.
"Understand the differences; act on the commonalities."-Andrew Masondo, African National CongressStrength lies in differences, not in similarities? Stephen R. CoveyToday at the beginning of the 21st century, the world is inundated with a wide range of demographic trends, which have the prospective to drastically change the demographic, cultural and ethical mixture of the population in many countries within just a few decades. Innovation and diversity are both multidimensional terms and definitions for them are as varied as the number of academic disciplines, policy makers, and business leaders that specialize in them. Innovation leads to economic development, productivity, competitive advantage etc. of any organization. Innovation to take place there must be people who can think differently and can find new solutions to overcoming the challenges and the competition from the other counterparts because of this most of the corporate bodies today are focusing much on employing people from diversified backgrounds, who always can find the new ways of solving problems.Diversity is important in todays business environment for several reasons, including the necessity of compliance with anti-discrimination laws, an increasingly multicultural world and a recognition that different perspectives are important, Diversity in many ways is very much related to another term that we see generally used nowadays, which is change. Managing diversity is a crucial part of change management. If Indian companies have to flourish in todays shifting global market place, it has to learn to manage diversity, both within the company and without.Due to the diversity and diversified work culture organizations will stand as High Performing Organizations (HPOs), over the other companies which do not possess people from different backgrounds. In many Indian organizations due to the globalization of the economy, there is a transformation of work culture too. In this context, this paper concentrates on influence of diversity on the organizational work culture, and the behavior of Indian organizations towards work culture and diversity had been discussed in this paper.
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