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Pattisson, Naomi; Lindgreen, Adam (2004)
Publisher: Emerald
Languages: English
Types: Article
Subjects: S1
The UK milk industry has been in a state of rapid evolution following the dissolution in 1994 of the milk marketing boards. The paper examines dairy processing companies, milk collection co-operatives and milk groups in the south west of England to assemble reasons for success and failures and compare them with north west France, with similar traditional dairying. The findings suggest the following opportunities as the best development potential for the dairy industry in south west England: mature cheddar, speciality cheeses, suitable territorial cheese varieties and other fresh cheeses; dairy desserts; and yoghurts, fromage frais and crème fraiche. A second tier of opportunities could take place through new on-farm processing; expansion of the product range of existing companies; expansion of the Davidstow Creamery as a producer of mature cheddar; and new “green field” site developments by new entrants.
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    • Centre national interprofessionnel de l'économie laitière (2000), L'economie laitière en chiffres, Paris.
    • Dairy Council (1994), Dairy Facts and Figures, London.
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    • Eisenhardt, K. M. (1989), "Building theories from case study research", Academy of Management Review, Vol. 14, No. 4, pp. 532-550.
    • Fearne, A. and Bates, S. (2000), Co-operative Milk Marketing Report, Milk Development Council, Cirencester.
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