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Types: Book
Subjects: Kardashian index, H-index, Publication marketing, Improve citations, Maximized research visibility, Increase research impact

This study propose a “Modified Kardashian index” (MK-index), a measure of discrepancy between a scientist’s publication record and social media based on the Hall (2014) K-index. A direct comparison of numbers of citations on Google Scholar and Twitter followers, are used to measure the MK-Index.

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